Services · One-time check

Audit.

For brands that know email could earn more, but aren't sure why it doesn't. We look at your whole program and rank what to fix first.

Program scorecardSample skincare brand
27/50Solid, with gaps
  • Flows5/10
  • Campaigns7/10
  • List health4/10
  • Deliverability8/10
  • Reporting3/10
Fix firstRebuild the welcome series

Sound familiar?

  • Sales from email have gone flat, and nobody knows why.
  • You have flows, but you're not sure which ones are working.
  • Your emails might be landing in spam, and you can't tell.

What we look at

Your whole program, not just one part of it.
Automation

Flows

Which flows you have, which you're missing, and what each one earns.

Sending

Campaigns

How often you send, who gets what, and which emails actually sell.

Your list

List growth and health

How people join your list, and how many of them have gone quiet.

Inbox

Inbox placement

Your email setup, spam complaints, and where your emails really land.

Numbers

Reporting

Whether you can see what email earns, and which numbers to watch.

The big picture

Strategy

How it all fits together, from first signup to fifth order.

Sample report · fitness brand

What every finding looks like

Each finding comes with the evidence behind it, the fix, and where it ranks. You know exactly what to do first, and why.

Email auditSample fitness brand
6 areas52 checks14 findings
Finding 01 · FlowsHigh impactLow effort

Your welcome series stops after one email

New subscribers get a discount code, then nothing until the next campaign goes out, right when they're most likely to buy.

Revenue per recipient by flow, last 90 days
  • Abandoned cart$2.84
  • Post-purchase$0.42
  • Welcome series$0.31
  • Browse abandonmentNot set up—
  • Win-backNot set up—
The fix
  1. Grow it to four emails: your story, best sellers, reviews, and a last call on the code.
  2. Skip the discount for subscribers who have already bought.
  3. Check its revenue every week for the first month.
Fix order
  1. 1Welcome series
  2. 2Browse abandonment
  3. 3DMARC record
  4. 4Sunset policy
  5. +10 more

How it works

  1. Step 1

    Access

    You give us view-only access to your email platform and store reports.

  2. Step 2

    The check

    We go through every flow, campaign, list and setting.

  3. Step 3

    The walkthrough

    You get a written plan, ranked by impact and effort, and a call to go through every finding.

Questions about audits.

What do you need from us to start?

View-only access to your email platform and store reports, and a short call about your goals. We handle the rest.

What do we get at the end?

A written plan, ranked by impact and effort, and a call where we go through every finding with you.

Can you build what the audit finds?

Yes. Many brands have us build the top fixes afterwards, but the plan is yours either way.

Other ways to work together

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Free · 2 minutes

How does your email score?

Eight quick questions about your flows, list and inbox placement. You'll get a score and your top three fixes.

Take the health check