- 01Do new subscribers get a few welcome emails, not just one?
- 02Do you email people who look at products or fill a cart, then leave?
- 03Do first-time buyers get emails after their order, beyond the receipt?
- 04Do you email customers who haven't bought in a while?
- 05Have you updated your automated emails in the last six months?
- 06Do you stop emailing people who never open or click?
- 07Do you know how much of your sales come from email?
- 08Is your email set up to land in the inbox, not spam (SPF, DKIM and DMARC)?